About the role
Job Purpose
Our Corporate Communications, Marketing and Brand (CCMB) team is responsible for conveying the essence of Emirates Group. Our team is pivotal in representing the attitudes, beliefs and goals of our organisation across the globe, both internally and with our customers alike.
The Marketing Enablement Manager, Customer Communications will act as the business solution design lead for the Marketing Communication Platform, with the rare opportunity to design and deliver customer communications platform from scratch, directly contributing to the success of a highly ambitious business strategy to support both marketing and operations. Working with enablement, create a streamlined relationship and a planned improvement roadmap between IT and CCM&B, ensuring the marketing strategies of the CCM&B department are complimented with the technology required to bring the to life. Collaborate with CCM&B teams to identify Mar Tech/Marketing Communication Platform technology requirements, and liaise with IT and Procurement to identify, assess and select suitable best-in-class products to support the Marketing Communication Platform solutions. Assist in creating digital business strategies, by sharing Marketing Communication Platform information and advise on any potential opportunities or risks. Manage the implementation and adoption of Marketing Communication Platform across CCM&B department, briefing and working closely with IT to ensure correct setup, data flows and integrations are established between CCM&B Mar Tech/Marketing Communication Platform solutions and, as required, other technology solutions.
In this role you will
Work within Corporate Comms, Marketing & Brand (CCM&B) and in liaison with IT, you will help map out and develop the Marketing Communications Platform ecosystem for the Emirates Group brands, with key focus on driving efficiencies across the group. The marketing technology platforms you help acquire, design, implement and adopt will play a pivotal part in the success of the business, serving marketers and decision makers with the right toolkit to deliver customer centric marketing for years to come.
Work with teams across CCM&B, document Mar…
